This product should not be confused with household vinegar. This product is concentrated (20% acetic acid) to deliver a horticultural concentration to consumers. This product is intended to be used as-is for horticultural purposes or diluted prior to use. Caution must be used when opening, pouring and using any dilution of this product. This product is provided in a gallon size so the consumer has a long-lasting supply at a high concentration so they may dilute as needed rather than buying multiple concentrations for different purposes. One product, one solution, many dilutions.